At The Assurance Group (TAG), our vision consists of two very important components that together define who TAG is as a company. The first, and the foundation of our vision, are TAG’s core principles. These principles are set-out to guide us in how we approach every facet of our business.

They are sacred, enduring, never open for change and always challenge our leadership, employees and agents to be better.

View Core Principles

The Assurance Group’s vision is . . .

  • To build a dynamic national brand recognized for providing high-value insurance and financial products and services to our agents and their clients.
  • To continually exceed every expectation by engaging the talent and passion of people who believe there is always a better way.
  • To offer long-term, financially-rewarding opportunities to our agents, field managers and employees.

Business and operating strategies change as market forces dictate. What will remain constant will be the core principles under which TAG operates and the long-term, mutually-beneficial vision we have for everyone associated with our company.